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Paid Media Manager

Company: VirtualVocations
Location: Fairfax
Posted on: November 10, 2024

Job Description:

A company is looking for a Paid Media Manager to shape media buying and planning strategies for clients.



Key Responsibilities

Build and manage paid media campaigns across various platforms to optimize reach and ROI
Implement media strategies and manage performance tracking, budget, and timelines
Guide and mentor media analysts to ensure smooth campaign execution and skill development


Required Qualifications

At least 3 years of experience in a digital agency focused on performance-driven paid media
Proficient with paid advertising channels such as Google Ads and Meta
Experience with Google Analytics and familiarity with marketing KPIs like ROI and ROAS
Experience with budgeting and forecasting related to paid media metrics
Familiarity with Agile project management and tools like Asana is a plus

Keywords: VirtualVocations, Baltimore , Paid Media Manager, Executive , Fairfax, Maryland

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